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Size XS model showing front view of organic cotton mid rise brief in midnight black. Fuller coverage, never-tight enclosed elastic and a sewn-down longer gusset
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Everyday Collection–Organic Cotton

Mid Rise Brief

$13

17 reviews

Read the reviews
Color: Midnight Black
Size

Size Guide

La Coochie underwear size chart and guide

— If you're in between sizes, we recommend sizing down.

Our mid-rise brief is the perfect everyday style. Features fuller coverage and never-tight, enclosed elastic. Made with our soft GOTS-certified organic cotton fabric throughout and featuring our signature sewn-down longer gusset.

Details

– Made with GOTS-Certified 95% Organic Cotton and 5% Elastane for stretch. We use certified fabric that guarantees no harmful chemicals were used in production.

– Let's talk Gussets, because ours are thoughtfully designed. 100% GOTS-Certified Organic Cotton. Designed longer for better coverage and protection. Our signature gussets are sewn all around, so no more bunchy pockets after the wash.

– Designed for an everyday sexy and comfy fit – no pinching, no scratchy fabrics, and no tags (ours are printed).

– Made in better working conditions with living wages, no child labor, freely chosen employment, and respect for the environment.

Care

We suggest washing in cold water with similar colors and hang drying to protect the fabrics and prolong the stretch. If you're in a hurry, you can tumble dry on low heat.

Returns

First-time customer? No problem, we offer free returns or exchanges within 30 days. After your first purchase, all returns are subject to a return shipping fee. If you select Checkout+, you qualify for a free return and package protection.

Read our full return policy.

  • 5 stars: 13 (76%)
  • 4 stars: 1 (6%)
  • 3 stars: 2 (12%)
  • 2 stars: 0 (0%)
  • 1 star: 1 (6%)
A
Anonymous (Arlington, MA)
Size Ordered: L
Usual Size: 12
Overall Fit:
Runs Small
Runs Large
Really well made! Love the sewn down gusset

Really well made! Love the sewn down gusset. Wish there was a rise that split the difference between these and the high rise - these sit a little too low and the high rise sit too high for me.

A
Anonymous (Brooklyn, NY)
Size Ordered: S
Usual Size: 6
Usual Bra size: 34d
Overall Fit:
Runs Small
Runs Large
really comfy great fit!

super breathable and comfy! soo happy and relieved about a gusset that is finally the perfect length!

L
Lindsay S. (Austin, TX)
Size Ordered: 2XL
Usual Size: 18
Usual Bra size: 38I
Overall Fit:
Runs Small
Runs Large
Don’t recommend if you have a belly

I love this brand, but if you have a belly these will constantly slide down, which is extremely uncomfortable.

So sorry to hear that these kept sliding down on you, Lindsay. Constantly adjusting is the last thing we want for you (or anyone!). For a more secure feel, our High Rise Boxer has a soft elastic waistband that’s designed to stay in place all day. Our fit is also on the relaxed side, so going down a size can help things stay put too. Send us an email anytime and we’d be happy to help you find your best fit! xx Sarah

H
Harini N. (Honolulu, HI)
Size Ordered: S
Usual Size: 4, 6
Overall Fit:
Runs Small
Runs Large

Mid Rise Brief

A
Anonymous (San Leandro, CA)
Size Ordered: XS
Usual Size: 2
Overall Fit:
Runs Small
Runs Large
Very nice!

super comfy and flattering, wish they were a bit less visible under pants like leggings and more fitted clothes but still great and will def be buying again when the other colors come out!

You’re the best, Ashley! 💕 Thanks for all the love, and keep an eye out because more colors are coming soon! xx

A
Anonymous (Austin, TX)
Size Ordered: M
Usual Size: 8
Overall Fit:
Runs Small
Runs Large
These ARE wedgie proof & made of the comfiest

These ARE wedgie proof & made of the comfiest and softest fabric. I would 1000% buy these again 👏👏👏

A
Anonymous (Dallas, TX)
Size Ordered: L
Usual Size: 12
Overall Fit:
Runs Small
Runs Large
Super comfy undies!

These underwear are incredibly comfortable! I really appreciate the longer gusset. How is it that most gussets are way too small? And never sewn down? I will definitely be ordering more pairs soon!

B
Becca W. (Santa Cruz, CA)
Size Ordered: XS
Usual Size: 2
Usual Bra size: 32B
Overall Fit:
Runs Small
Runs Large
These underwear have shown me how uncomfortable

These underwear have shown me how uncomfortable all my other underwear are. So soft and comfy

C
CMS (Round Mountain, NV)
Overall Fit:
Runs Small
Runs Large
No worth the price

They Advertise that the gusset is wider than other undergarment brands but that’s not true. Also they tun very big. $70 for 4 pairs is not worth it. I wish I could get my money back.

So sorry to hear these weren’t what you were hoping for! Our gusset is designed to be longer than most brands for added coverage, but I really appreciate you sharing your POV on the width, and I’ve passed it straight to our team. Our pieces are also made to feel natural and relaxed, so if you prefer a snugger fit, sizing down usually does the trick. As a small business, we know every dollar counts, which is why we work hard to keep our GOTS-certified organic cotton as affordable as possible. Please email us and we’ll gladly see how we can help! xx Sarah

C
Claire C. (San Jose, CA)
Size Ordered: M
Usual Size: 6, 8
Usual Bra size: 34d
Overall Fit:
Runs Small
Runs Large
Comfortable every day underwear

Comfortable every day underwear. Not sure I'd wear these under tight yoga pants, but I bought them for everyday and biking with looser running shorts.

F
Fern
Size Ordered: S
Usual Size: 6
Usual Bra size: 30c
Overall Fit:
Runs Small
Runs Large
Love em

Love em. Have only had them through one wash cycle so no clue how durable they are. Super soft fabric, no skin irritation from seam lines. Unsure if there would be VSP as I’ve only worn them under looser jeans. I have a 36” hip, wear size 6 or small for bottom. I ordered smalls which fit, though XS most likely would have been good too. I also tried the cheeky brief with lace, and those were wayyy too big, though this lace-less brief fits well

J
Julie T. (Lisbon, 11)
Usual Size: 8
Usual Bra size: 34B
Overall Fit:
Runs Small
Runs Large
I bought these because of the material and

I bought these because of the material and I brought them to Europe and I have to keep washing them because they’re so great! I will buy more when I come back to the states!

J
Jenni (Ashburn, VA)
Size Ordered: L
Usual Size: 12, 14
Overall Fit:
Runs Small
Runs Large
AMAZING

These are the best feeling underwear I own now! No pinching, moving around, or uncomfortableness to be found. True to my normal size and the fabric is wonderful. Will be only purchasing these from now on!

M
Maggie (Richmond, VA)
Size Ordered: M
Usual Size: 6, 8
Usual Bra size: 34DD
Overall Fit:
Runs Small
Runs Large
Love the plain trim!!

The lacy trim made me itchy and was the only thing about these great undies I didn’t like. The fact that this company read reviews and came out with a no-lace trim option makes me so happy. Great quality, comfortable and the only gusset that actually covers what it’s supposed to. Replaced my whole drawer with this brand!

A
Anonymous (Loveland, CO)
Size Ordered: M
Usual Size: 8, 10
Overall Fit:
Runs Small
Runs Large
Alright

Seem a bit cheeky for typical briefs. I wish the gusset was wider and they held their shape better throughout the day. They stretch out easily. I like the mid rise though.

We’re glad you’re liking the mid rise, and thanks for sharing your thoughts on the style and gusset! I’ve passed your feedback along to our team. Our fit is relaxed by design, so if they’re stretching out through the day, sizing down may give you that snug feel you’re after. Feel free to email us and we’ll gladly help you find the right fit! xx

K
Katie T. (Los Angeles, CA)
Size Ordered: XS, S
Usual Size: 2, 4
Overall Fit:
Runs Small
Runs Large
Big fan of the brief style, very comfortable

Big fan of the brief style, very comfortable with good coverage. Would love a lower rise, but the mid rise is also a great middle ground

R
Rachel H. (Ballwin, MO)
Size Ordered: M
Usual Size: 12
Overall Fit:
Runs Small
Runs Large
Finally, the PERFECT underwear!

I absolutely love this underwear. It is the perfect everyday style, so soft and stretchy, full but slightly cheeky coverage on me (the perfect amount imo), and mid-rise so that I can wear them with any pants. They also are basically invisible under leggings and stay put throughout the day.

I only recently discovered La Coochie, and I have a pair of the mid rise cheeky brief with lace trim, as well as the longer boxer style. I love the boxers so much for wearing under skirts and dresses so I finally don’t have to wear underwear AND shorts, but the cheeky briefs just missed the mark a tad bit for me. They were a bit more cheeky than I like and without the elastic I found they moved around a lot throughout the day and sometimes bunched up. But these mid-rise briefs literally feel like a godsend because they check all the missing boxes from the cheeky briefs! I love the coverage, which on me is still a tad cheeky, and my preference (no granny panties here lol) so that it still feels sexy and feminine, but they are so practical for everyday wear. It is ridiculously hard to find good basic underwear for women that just does the job AND are made from organic cotton, and I could cry knowing that I’ve finally found them!! Now I just hope they turn out to be durable since I’ve only worn them once, but I already got all three colors because I love them so much.

ORGANIC COTTON FAQ ORGANIC COTTON FAQ

Organic Cotton FAQ

What makes organic cotton better than regular cotton?

Organic cotton is grown and processed without toxic chemicals (like formaldehyde), pesticides, or chlorine treatments commonly used in regular cotton. For underwear, this means organic cotton is often gentler on your skin, more breathable, and less likely to cause irritation, especially for everyday and intimate wear.

What makes La Coochie organic cotton underwear different?

La Coochie underwear uses GOTS-certified organic cotton, meaning it’s free from toxic, harsh chemicals commonly used in conventional cotton. Our styles are designed to be breathable, non-toxic, comfortable & modern.

Is your underwear made with certified organic cotton?

Yes. All La Coochie underwear is made with GOTS-certified 95% organic cotton & 5% elastane for optimal stretch & shape retention. GOTS is the highest global standard for organic textiles. This certification ensures the cotton is grown and processed without harmful chemicals (like chlorine, formaldehyde or azo dyes).

Is your gusset also organic cotton?

Yes, our gusset is also GOTS-certified organic cotton.

It’s also fully sewn down (so it doesn’t bunch or shift) and designed to be longer for better coverage and all-day comfort.

Small details. Big difference.

THOUGHTFULLY DESIGNED TO LOOK SEXY AND FIT COMFORTABLY.

New styles + improved details, thanks to you!

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THE EVERYDAY COTTON UNDERWEAR YOU WANT,

minus the toxic chemicals you don’t.

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