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Underwear sizing doesn’t always match up to regular clothes. So, if you know their size but don’t blatantly want to ask “what size is your favorite thong?” here are some pointers. La Coochie is designed to be more on the relaxed side, and for that, we’d say stick to their regular clothing size once you know it - check out our size guide

But the good news is you don’t have to have the sizing conversation if you don’t want to because we have digital gift cards! Make it easy on yourself and let them pick the style and fit—it’s a win-win. 

All in all, you can’t go wrong with gifting underwear this holiday season, nor should you feel weird about it. Everyone will appreciate the gift of wellness, comfort, and confidence all in one.